Month: September 2017

Susan, be smooth! by Nell Giles, 1940: Chapter X – Fifteen Minutes a Day

Chapter X
FIFTEEN MINUTES A DAY

This is the final chapter. . . our last chance to “buttonhole” you and tell you, on the run, everything we’ve forgotten to tell you up to this time, “Oh, yes, . . . and don’t forget to write!”

We’ve named it “Fifteen Minutes a Day” because it is continued, forever and ever. Everyday, that is, if you really want to be smooth.

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Coronet, September 1952: Skin Has No Sex

This article by Bernice Johns, full of fall skin care tips for men and women, was found in the September 1952 edition of Coronet Magazine. 

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Susan, be smooth! by Nell Giles, 1940: Chapter IX – Make a Face

Chapter IX
MAKE A FACE

As this book goes on and on, we grow too fond of Susan. We get to the point of finding nothing wrong with her. . . we want to sit back and let her tell us what to do!

In this chapter, that’s just what we’ve planned: a make-up consultation with  Susan.

Susan, what do you consider the main feature of a beautiful complexion?
Susan says: A fresh, scrubbed, dewy look. (Thank you, Susan, you are quoting from Chapter I.)

And with this push from Susan, we go on alone. We shall take the “fresh, scrubbed, dewy look” as the whole basis of our chapter on make-up. If this is what Susan wants, she shall have it.

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Susan, be smooth! by Nell Giles, 1940: Chapter VIII – Eat to Be Pretty

Chapter VIII
EAT TO BE PRETTY

This is our sly way of approaching the diet question. If we say, “Susan, be smooth. . . be rounded and curved,” you think we mean fat.

Then you cut down on milk, potatoes and meat; you develop a haggard look; you’re devilishly grouchy; your skin becomes sallow; and you have the energy of a tin whistle. Isn’t it so?

You see that what we really mean is that you must eat properly to be pretty. We won’t mention health; we’ll stick to beauty. Shall we go on?

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Susan, be smooth! by Nell Giles, 1940: Chapter VII – Don’t Mention It

Chapter VII
DON’T MENTION IT

There are certain points in good grooming we usually keep “mum” about; they are usually smells. We don’t like to mention them. We wouldn’t dare to say to Susan, “Darling, you haven’t a nice smell.” It sounds so crude and we cannot bear to see the blush that would come to her face.

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Vintage Sundays

I love Sundays. Sometimes I sneak in a nap, if my boys will all let me. Sometimes I go a little crazy, getting projects done around the house that I don’t have time to do during the week. On cool Sundays in the fall, I’ll usually make a day of it in the kitchen, and prepare menus out of one of my old cookbooks. Since today was a bajillion degrees too warm for kitchen work and I had my weekend nap on Saturday, it was crazy project time.

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Susan, be smooth! by Nell Giles, 1940: Chapter VI – Oral Exam

Chapter VI
ORAL EXAM

This is a chapter on how to make people stop and listen. It is all about your mouth without lipstick.

It is, in short, a chapter on how to put salt on the bird’s tail with good teeth, sweet breath, a smile and a voice with swing in it. If you have these things, lipstick is only gilding the lily, to continue our walk among the birds and flowers.

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Susan, be smooth! by Nell Giles, 1940: Chapter V – A Hairsbreadth Escape

Chapter V
A HAIRSBREADTH ESCAPE

Since 1900. . . long before you were born. . . there have been precious few hairstyles that have made History, compared with the number of dress styles that bring a lump in your father’s throat.

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Susan, be smooth! by Nell Giles, 1940: Chapter IV – S-T-R-E-T-C-H

Chapter IV
S-T-R-E-T-C-H

Two things go under the well-groomed look. . . a firm body and a firm girdle. A firm body gets that way by exercise and a firm girdle is so because it is well-chosen.

Of the two, the firm body is by far the more important. In fact, the smoothest Susans pride themselves at being their best in a bathing suit.

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Today’s Entertainment: September 21, 1952

It’s mid-morning and you’ve just finished washing, drying and putting away the breakfast dishes. “Whitehall 1212” is playing and you pour another cup of coffee so that you can linger at the kitchen table to hear the thrilling conclusion.

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